How did the hospitality industry fare last quarter? In Q3, the IgnitionOne Hospitality Industry Report tracked 6.83 million direct bookings, $1.81 billion in booking revenue, and an estimated $3.23 billion in lost revenue due to cart abandonment. Relative to the...
IgnitionOne was featured in The Relevancy Group’s, “The Relevancy Ring: CDP Buyer’s Guide 2019.” IgnitionOne earned the Gold Award for Account Management for a client services team that routinely exceeds expectations, and also received two Silver Awards in the...
How did the automotive industry fare this quarter? Despite the rising costs of new vehicle ownership, the latest IgnitionOne Automotive Industry Report found that customer engagement in Q2 was 12% higher YoY. On desktop specifically, engagement grew by 41% YoY,...
How did the hospitality industry fare this quarter? In Q2, the IgnitionOne Hospitality Industry Report tracked 5.7 million direct bookings, $1.7 billion in total revenue, and an estimated $3.2 billion in lost revenue due to cart abandonment. Relative to the previous...
The modern customer not only expects, but demands personalization. Studies show that 78% of customers will only engage with brand messaging that is personalized. With such high stakes, retailers need to prioritize personalization to ensure that they’re...
IgnitionOne was featured in a report from MarTech Advisor, “Finding the Right Customer Data Platform in An Evolving Market: The Progressive Marketer’s Buyers’ Guide to CDPs.” The report is an objective comparison of CDP vendors in the industry...