Global site engagement up by 9% in Q2 2018, indicating higher purchase intentNEW YORK, Aug. 08, 2018 (GLOBE NEWSWIRE) — IgnitionOne, a global marketing technology and data analytics provider with a focus on the automotive sector, released its analysis of Q2 trends in...
IgnitionOne was named a Visionary in the 2018 Gartner Magic Quadrant for Personalization Engines. Gartner Research, the world’s leading research and advisory firm, created the Magic Quadrant to provide an independent review of personalization engine providers — an...
NEW YORK, July 31, 2018 (GLOBE NEWSWIRE) — IgnitionOne, a global marketing technology and services leader, today announced it has been positioned by Gartner, Inc. in the Visionaries quadrant of Gartner’s inaugural Magic Quadrant for Personalization Engines. Evaluation...
Once a year, Amazon hosts a global shopping event that offers exclusive deals and discounts to Amazon Prime Members. Prime Day 2018 was last Monday, July 16 and extended through the end of Tuesday, July 17. This year, we found that the promotions from Prime Day...
Original Article by Kelly DeRosa for Luxury Daily Over the past two decades, the luxury goods industry has faced a number of shakeups and hurdles as emerging digital media channels continue to challenge retailers to innovate traditional marketing strategies. Marketing...
Original Article by Seamus Whittingham for Retail Sector Traditional retailers need to start using their web presence to better inform what they do in brick-and-mortar Another day, another high street stalwart closing some of its doors. With a deal now struck with...
Original Article by Kelly DeRosa for Retail TouchPoints In 2016 alone, retailers lost an eye-watering $4.6 trillion to abandoned merchandise in online shopping carts. The retail landscape is constantly evolving, and the rise of digital shopping coupled with the noise...
Original Article by Frank Goldberg for Dealer Marketing Magazine Increased visitor engagement and better-quality traffic are positive indicators of future automotive sales growth Over the past year, the automotive industry has been through a number of shake-ups—some...
Leading DSP Provider to Leverage IgnitionOne’s Customer Intelligence Platform to Enhance People-based Marketing at Scale NEW YORK, June 26, 2018 (GLOBE NEWSWIRE) — IgnitionOne, a leading global marketing technology and data analytics provider, today announced a...
In today’s digital landscape, new media channels continue to emerge – providing marketers with more opportunities to reach their customers than ever before. Connected TV represents one such channel that has recently come to the forefront for its prominence in most...
