Original article by Danielle Gonzalez for Hospitality Tech “The customer comes first” – that’s the mindset of today’s marketer. And for the hospitality and travel industry, the constant battle to be at the forefront of personalization is at its peak. In a mobile-first...
Original article by Danielle Gonzalez for Hospitality Net This July, Google announced a rollup of its Hotel Ads metasearch product into the broader Google Ads platform (FKA “Adwords”). The update brings immense opportunity to hotels. Over the past eight years, Hotels...