THE RIPPLE EFFECT OF AMAZON PRIME DAY

THE RIPPLE EFFECT OF AMAZON PRIME DAY

Once a year, Amazon hosts a global shopping event that offers exclusive deals and discounts to Amazon Prime Members. Prime Day 2018 was last Monday, July 16 and extended through the end of Tuesday, July 17. This year, we found that the promotions from Prime Day...
WHAT IS CONNECTED TV?

WHAT IS CONNECTED TV?

In today’s digital landscape, new media channels continue to emerge – providing marketers with more opportunities to reach their customers than ever before. Connected TV represents one such channel that has recently come to the forefront for its prominence in most...