UNLOCK THE POTENTIAL OF YOUR FIRST-PARTY DATA

UNLOCK THE POTENTIAL OF YOUR FIRST-PARTY DATA

Today’s customers have come to expect personalized interactions from brands. Marketers need a rich source of customer data to power these interactions. Historically much of this data has come from third parties, but in the midst of heightened concerns surrounding...
The Relevancy Ring: CDP Buyers’ Guide

The Relevancy Ring: CDP Buyers’ Guide

IgnitionOne was featured in The Relevancy Group’s inaugural report, “The Relevancy Ring: CDP Buyer’s Guide 2018.” IgnitionOne earned the Gold Award for Technical and Customer Support for our emphasis on agency-type services, and also received three Silver Awards in...
IGNITIONONE RECEIVES GOLD AWARD IN CDP BUYER’S GUIDE

IGNITIONONE RECEIVES GOLD AWARD IN CDP BUYER’S GUIDE

The IgnitionOne Customer Intelligence Platform recognized for its CDP capabilities amongst six leading vendors NEW YORK, Aug. 28, 2018 (GLOBE NEWSWIRE) — IgnitionOne, a global marketing technology and services leader, has earned the Gold Award for Technical and...
FAQ: The California Consumer Privacy Act

FAQ: The California Consumer Privacy Act

On June 28, 2018, the California Consumer Privacy Act (CCPA) was signed into law, creating some of the strongest regulations for data collection practices in the United States. Similar to the General Data Protection Regulation (GDPR) in Europe, the purpose of the CCPA...
HIGHLIGHTS: WOMEN’S RETAIL NETWORK PANEL SUMMER 2018

HIGHLIGHTS: WOMEN’S RETAIL NETWORK PANEL SUMMER 2018

Last week, IgnitionOne hosted a summer breakfast panel featuring women in the retail industry, welcoming attendees from iconic brands such as Chanel, L’Oreal, Steve Madden, and Tarte. We were thrilled to come together to hear about how digital marketing continues to...